Photo created by Sylas Bryan using Photoshop and Adobe Products. Showcases the NFL partnering with Amazon AWS
Photo created by Sylas Bryan using Photoshop and Adobe Products. Showcases the NFL partnering with Amazon AWS
Sylas Bryan

What is AWS? And why does the NFL use it?

Get ready for a game-changer in football! Artificial Intelligence (AI) and Amazon Web Services (AWS) have teamed up to make the sport safer and improve the fan experience.

Say goodbye to player injuries being an accepted part of the game. AWS and the NFL have created computer vision models that use AI to analyze helmet impacts and measure the force behind them. This helps the NFL create better safety protocols and equipment. Ever wondered how long a pass was or how fast a player was running? The NFL and AWS use machine learning to interpret gameplay and provide insights through the Next Gen Stats platform. Amazon SageMaker helps create predictive models that analyze in-play measurements, giving fans, media partners, and coaches a deeper understanding of the game.

Quick decision-making is crucial in sports, and AWS’s QuickSight business intelligence tool helps the NFL access and analyze data quickly. This allows for more informed decisions and engaging fans with interactive dashboards. But wait, there’s more! AWS and the NFL’s Next Gen Stats team are working together to develop advanced statistics that offer deeper insights into player performance and game dynamics. For example, the “Pressure Probability” metric quantifies the pressure experienced by quarterbacks during passing plays.

AI and AWS are making football safer, more engaging, and data-driven. Whether you’re a fan, a coach, or just a curious spectator, you can’t deny the impact of AI and AWS in football.

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